Overview
In June 2025, Chris began working with a local, Brighton-based business in the building industry. The business owners were looking for support to address and resolve some internal operational challenges as well as guidance to plan for sustainable growth.
Challenge
Before working with Chris, the business faced a number of challenges, from issues with cash flow management and debt, pricing, structure, and no strategy for business development. They wanted to improve their financial position and strategic planning and to better identify priorities for growth and management – and also to improve their day-to-day operations.
Solution
Chris worked closely with the business to help them develop a clear plan that addressed their challenges.
- Created an action plan to improve planning and priorities
- Liaised with their accountant to improve financial management
- Reviewed the company’s purchasing policies and suppliers to find better value
- Reviewed their prices and market checked competitors
- Conducted a comprehensive review of their marketing, including website performance, SEO strategy, networking and customer development
Using his extensive business experience, Chris acted as a ‘sounding board’ and ‘critical friend’ to help the business make better decisions, streamline planning and implement effective changes.
Impact
Through the support Chris provided, the business achieved significant results and improvements across their operations. The financial processes are more streamlined and marketing activities are more focused, enabling the business to attract new clients and improve customer contact.
The business owners are spending more time on high-value tasks, including customer contact and strategic planning, rather than day-to-day operational firefighting.
Unexpected benefits included:
- A clear understanding of the effectiveness of marketing campaigns
- Increased confidence in decision-making and planning
- More structured and strategic approach to achieve future growth and development
Quote
“We chose to work with Chris because his business experience and the accountability he provides really stands out. He has been an invaluable sounding board, bringing clarity and structure to areas of the business that previously overwhelmed us. With his guidance, and support, we have prioritised what is key for the business to achieve success – we are now moving forward with far more confidence.”
